Flux. The Modern Coke Bottle.
Drinking a bottle of Coca-Cola is not merely a gustatory affair. From the first contact with the chilly bottle to the fizzy sensation down your throat; ending with that refreshing satisfaction. All these factors combine to evoke that complete sensory engagement.
Capturing this ambience into tangible elements, subtle particularities were injected into the bottle to accentuate that wholesome drinking experience. A bottle that is not just a vessel but an embodiment of the Coca-Cola’s spirit - “Taste the Feeling”.

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